Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web


Content.Strategy.for.the.Web.pdf
ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb


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Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press




Looking forward to running a new course for the Publishing Training Centre later this year. I chatted with Paul Biederman, design expert and social media friend about his take on visual and our content strategies. When it comes to creating great content for the web, there are a number of factors and essentials to include in your strategy. I'm a strange mixture of designer, writer, editor, IA, project manager and techie. New course: Content strategy for the web. While a lot of it is fresh, parts of it also feel a little like a greatest hits mashup of Mobile First and The Elements of Content Strategy, with a bit of Responsive Web Design thrown in. Paul shares his expertise in his interview and in the Slideshare he prepared to add even more value to his If you look across the web and especially on the social platforms, you will see that people love sharing pictures and meme-style images! Pro-Active Reputation Management Featured Content. More and more, the platforms are catering to this and the way people like to engage. I personally think it's a sad example of sexism on the web, but my responsibility on the blog is to note valuable strategies, and this one certainly can deliver. Please, please, please could we stop talking about content strategy as if it only applies to the web design professional. You're a web professional: a designer, developer, information architect, or strategist. Content strategy and content marketing is quickly gaining ground.